"Decisions based on instinct can have surprisingly positive outcomes, according to new research…. When asked to choose between two options based on instinct alone, volunteers made the right call up to 90 percent of the time, the researchers report." Although other times, they get it pretty badly wrong.
It doesn't work when you really, really, want to be wrong.
Malcolm Gladwell, is that you?
believing is not believing unless soft science tells you that it's true at least some of the time.
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