Everyone is losing their minds over Netflix's announcement that they'll split into two companies: one that does streaming (called "Netflix") and one that does DVDs, called… Qwikster? (This comes after last week's Netflix freakout, over changes to pricing which immediately sent its stock down 19%.)
Now everyone is making fun of CEO Reed Hastings on his own corporate blog. But not just there! Everyone is also making fun of them everywhere else for not securing the Qwikster Twitter account before announcing this new company, which is lackadaisically maintained by a madly inarticulate marijuana-loving gamer named Jason Castillo.
Good stuff. There is now, of course, a fake Reed Hastings Twitter profile.
EVERYONE IS SO UNHAPPY NOW. Also, everyone knows how to run a multimillion dollar company now.