Tuesday, June 7th, 2011
16

Each Reader is an Author, A Maker of Meaning

The pace of change in our world is pretty rough on the nostalgicists among us. On the other hand, you might also say that the nostalgicists are living in boom times, because there is more and more to regret the passing of. This paradox came to mind as I read Sven Birkerts's essay today in the Los Angeles Review of Books. He wrote it in response to "Wikipedia and the Death of the Expert," which I published here in mid-May.

It's really an honor to be read so closely by so distinguished a critic, I must say. Gives one a rather Eliza Doolittle-like feeling, like being invited to dance by the prince of Transylvania. But Birkerts made the same error a number of readers did with the piece, which was in assuming that its purpose was to call for a wake, and toast the wonders of the digital age over the casket of the hapless Expert. Not so.

The new models of understanding evident in crowdsourced projects like Wikipedia simply refocus our appreciation on the expertise, rather than on the expert.

There's a particular reason why this is a valuable development, a reason that Birkerts already understands far better than I do.

…I see that Bustillos believes that the traditional place of the author is being superseded. In the world according to 2.0, these are deemed to be some of the big changes of our moment. Expertise, authorship, individual creativity: out. Team collaborations, Wikipedia: in. Inevitably: “Knowledge is growing more broadly and immediately participatory and collaborative by the moment.”

Here's my question: didn't Barthes prefigure all this back in 1968, when he explained that "it is really critical readers who decide and thus determine what a piece of writing means" (to borrow Wallace's decoction)? Barthes wrote The Death of the Author not in an attempt to stop anybody from writing books, but in order to improve our understanding of the real workings of literature. My observations regarding the Expert have the same intentions.

The value of individual creativity in itself, authorship in itself, is not affected a bit by how we share the proceeds afterward. The "making" or "originating" role of Tolstoy is the same whether we read him as New Critics or as poststructuralists. The difference is in ascribing ownership to authorship.

By this reckoning, in the case of crowdsourced knowledge, each advance, each made thing, each insight, is a new point of departure; each reader is an author, a maker of meaning who can contribute something new. And now, perhaps even something permanent. Barthes had no way of knowing that fifty years on, it would be possible for every text to become a palimpsest of ideas and information, as Wikipedia is now. I wonder what he would have made of it all.

Prof. Birkerts doesn't approve of flippancy with respect to cultural matters. He was particularly upset that I referred to Walter Pater as a "guy", for example.

Here I am far less interested in Bustillos' reasoning, which is mainly that of the leap-frogging enthusiast, than I am in the assumptive tone, the manner, the confidence. It is a tone we often hear in the voices of those who believe their historical moment has come. It dares a mocking intonation, a casual dismissiveness: Pater is a "guy" and Lanier, standing up for individuality and authorship, well, he too is a "guy."

I would not fasten so readily on Bustillos’ breezily casual mode if it did not seem to be, beyond a baiting tactic, a harbinger of new attitudes. How better to get after any stance or idea than by first de-dignifying its proponents? Tolstoy — who cyber-agitator Clay Shirkey [sic] dismissed as unreadable two years ago — becomes the guy who wrote all those long battle scenes, Michelangelo the guy who painted all those great abs on people….

This is pretty much exactly how I would describe Michelangelo and Tolstoy, it's true. Does it "de-dignify" the achievements of either man, no no no. Do I have reverence for the man, no, no more for one man than another; for his achievements—that is another matter. (Just to clarify, I love and admire the works of Tolstoy. Rilke's too.)

(One little error, Birkerts cites a remark I quoted from Canadian theologian David Lochhead, but ascribed it to McLuhan.)

Bustillos’ real agenda, which she gets at by way of issues of said expertise and of collaboration, is to lay out two diametrically opposed conceptions of the human and then, in effect, to cast her vote. Here we have the split, the road-fork issuing in two paths that would with every step take the pilgrim on one further from his counterpart on the other. There is no eventual convergence. The one is the path — the ideal — of the individualized self, the other is the path of the socially and neurally collectivized self, along which, at some undetermined point, the idea of “self” itself must blur away, become a term no longer applicable.

I just can't see these things in terms of "diametrically opposed conceptions of the human." And I really do not see a fork, there, but a million paths; a network that we can travel on freely and in all directions.

Finally, I would say that the "self" will blur away much as the idea of the "reader" as a single passive recipient of literary meaning has blurred away, viz., not at all. If anything, the role of readers was clarified and amplified by the poststructuralist movement. That is to say, readers had been reading and understanding books the whole time and in much the same way; after Barthes and Derrida, we have come to understand better how this process works. (And we still have all the tools of not only the New Critics but the Romantics to use in understanding literature, if we like. I tend to prefer the old-fashioned tools myself, which is why reading Birkerts can be a real pleasure; he's unabashedly old-fashioned in a way that is warm and comforting.)

If we extrapolate all this to the arena of knowledge-making rather than just literature-making, we get past "the ownership of an idea" the same way the late 20th c. got past the Author.



Maria Bustillos is the author of Dorkismo and Act Like A Gentleman, Think Like A Woman.

16 Comments / Post A Comment

I disagree.

frabjous (#7,401)

you say, on the question of what 'path' the culture is taking: "I really do not see a fork, there, but a million paths; a network that we can travel on freely and in all directions."

Hopefully so, but Bikerts does point out that — at the risk of oversimplifying — the dice are loaded here. What will determine the 'path' our culture takes? It's not likely to be the best interest of society at large, but rather the material interests of the corporations promoting the more technologically-dependent course. as Bikerts writes:

"The cyber-sector, numerically a minority, could be said in important ways to have a majority voting interest so far as the development, promotion and implementation of technology goes. These are the engineers and marketers behind the enormously influential I-technologies … from cell phones to tablets to reading devices of all descriptions. Backed by huge corporate interests, marketed through the global media, these interactive devices (and their consumer images) exert massive collective — and collectivizing — effects, and for the very reasons McLuhan hypothesized. We use them in prescribed ways and they determine not just our obvious external reflexes, our ways of doing business, but they also seep into our deeper selves, what McLuhan quite surprisingly calls our “souls.” And in this way, without even officially signing on to hive-oriented behavior and thinking, we begin to manifest it."

barnhouse (#1,326)

@frabjous Oh sure, I am on board generally with the above remarks and really enjoyed reading the Birkerts essay. It wasn't McLuhan but Lochhead who said the thing about "souls", though (not that it would have been so surprising if McLuhan had said it, since he was a super-committed Catholic who went to Mass nearly every day.)

Is he going to wrap things up? Whoops! Nope, there's another ¤

Call it Sleep (#8,038)

"The value of individual creativity in itself, authorship in itself, is not affected a bit by how we share the proceeds afterward."

The value to whom, though? Tolstoy? A kid in a lit class? The Universe? Those dividends seem necessarily different to me, and the pay-out is important. To the ego, soul and pocketbook. So I'm not sure that it's right to equate these wiki experts with artists. When some random wiki page unfurels into a Yeats poem or something…then maybe the sun will go black. I don't believe it will happen.

P.S., do you write under a pseudonym?

barnhouse (#1,326)

@Call it Sleep Really good points, these, thank you. I have found enormous value in some of this wiki stuff, though. Taken in toto the web's resources represent a dazzling achievement in such a short amount of time.

(True enough about the "pay-out"!!! No doubt.)

Also no, no pseudonym (other than this one, barnhouse, which is super old and which I am too lazy to alter.) I'm just a regular guy.

KarenUhOh (#19)

Sadly, like always, this ends up being about property, doesn't it?

barnhouse (#1,326)

@KarenUhOh God no, KUO. We make it about what we want to make it about. We can change what we want to make it about. Come on. Let's try it.

KarenUhOh (#19)

M, you know I'm in there pitching. Like I've been for years. The technology lends itself to pluralism–often wild, occasionally magical, although sometimes monstrous, pluralism.

But this all wouldn't be happening if someone wasn't cashing and collecting, and it's tough not to let those folks be masters.

Where's the torch and pitchfork key on here? (n.b.: lower case 'p')

vespavirgin (#1,422)

What's wrong with Donatello being that guy who made the sexiest David evah? Of course, this is something we learned from Mr. Wallace, the mixing of high and low, the lingua franca of the inward bound, as he said in one the the Brief Interviews. Or maybe we didn't learn it from him–maybe we just speak the same language because we're all the same generation.

BUT but but, in light of the recent Palinites trying to "update" Wikipedia's entry on Paul Revere, this is particularly interesting.

I don't think the author killed the Expert; she highlighted the obvious: Today's technologies allow more people to contribute to Expertise, a development with pros and cons.

One pro (heh heh)is the down-grading (not zeroing out) of over-influence by certain Experts. In every field, there's at least one guy who, by shouting loudest & longest, wields undue weight. Freud, obviously; but less so, in "Good Calories, Bad Calories", Gary Taubes convincingly blames much of the mess that is today's nutritional science on a few early & erroneous loudmouths.

To do graduate work in my field back in the day, you had to choose a Side: Two warring Experts developed different values for an Important Number, and refused to validate the other's result. Students had to set their course of study based on which Number they decided was 'right'. In time, both Experts turned out to be wrong, yet a generation of scientists was taught just one version of a now-meaningless dogma. Clearly, crowd-sourcing would have been better here.

Experts play a critical role in determining Expertise, but especially in science, the result is ultimately more important than the finder.

Sure, each reader is an author if by author we mean meaning-maker. This is old news, much older than the 20th century, probably as old as literature.
But an author is not primarily a meaning-maker; an author is an artisan producer of consumer products, specifically of semantic sandboxes.

ahxjack (#13,692)

Its a great post.. Thanks for sharing me.. i got a lot for my business and also my future study..

hoxbal (#13,694)

To do graduate work in my field back in the day, you had to choose a Side: Two warring Experts developed different values for an Important Number, and refused to validate the other's result. Its a great post.. Thanks for sharing me.. i got a lot for my business and also my future study

Rhages (#11,251)

Yes, indeed. Thanks to Barthes, Derrida, et al., we do understand literature and reading _so_ much better than anyone ever has before. Consider the following observation:

"Matters concerning speech and writing are genuinely strange; proper conversation is a mere play of words. We can only marvel at the laughable error people make–believing that they speak about things. No one knows precisely what is peculiar to language, that it concerns itself merely with itself."

Oh, wait a minute… Oops, sorry; that was written by Novalis. One of those evil Romantics. Circa 1799-1800.

Writers as diverse as Novalis and Sterne well understood the laughably over-rated "discoveries" of Post-Modernism and Post-Structuralism. Because they lived in less decadent times, however, they simply didn't pay too much attention to them, precisely because they realized how banal and trivial such observations were–and are. Of course, I don't expect that this fact will have any effect on the PoMo Bandar-Log and their echo chamber of self-congratulation, but recognizing the fact offers a start, at least.

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