I'm of two minds about this new Virgin Atlantic ad. On the one hand, it's titillating and great fun to watch. (As was the ridiculous ad for Russia's Avianova airlines.) I like the song, a heavy cover of Nina Simone's "Feeling Good" that sounds a little like Rufus Wainwright but is apparently by the popular band, Muse, whose other song, the one about revolution or whatever that bites the melody line from Billy Idol's "White Wedding" and gets played on the radio a lot, I don't so much like. And in a way it's nice to imagine naughty-girl porn-stars will serve me ice-cream that comes out of their chests and melt into milk at 30,000 feet. And yes, I would like the pilot of any airplane I'm flying in to be cool and confident. But do I really want a rakish rock star, walking down the red carpet in his his shades, zooming off into a disco-space nightclub where giant mirror-balls spin and beautiful people party in martini-glass hot-tubs? I don't know. I think I'd prefer a nice, careful nerd like Sully. These guys come off like Liam and Noel Gallagher.
Monday, October 11th, 2010