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Tuesday, March 2, 2010

52

Spy: A Handy Guide

"Spy" made several hilarious guest appearances on "The Love Boat"Kurt Andersen has put up a cover gallery of all the issues of Spy with which he was associated. This will be of particular interest to those of us who are old enough to remember Spy but also old enough that we don't really remember anything these days. If you are too young to know what Spy was, sit back and let me teach you some history.

Spy was a humorous publication that actually played music videos instead of relying on tawdry reality TV crap for attention. It came in three formats: 45, 8-track, and cassingle. It starred Erik Estrada and David Soul, and its final episode was the most watched television program in America until this year's Super Bowl. Spy's famous catch phrase was "Where's the beef?" and it could often be found at Studio 54 partying with Andy Warhol and Bianca Jagger. Spy committed suicide on April 5, 1994, although there have long been some unsavory rumors blaming its wife for its passing. After several years in purgatory Spy resurrected itself in a flash of light and fire as The Waverly Inn. Now you know.

52 Comments / Post A Comment

NicFit
NicFit (#616)

Let's just say it was the pre-internet Gawker.

hazmathilda
hazmathilda (#839)

Thanks for clearing that up!

Sincerely,
a 24 year old

MisterHippity

One day, people of today's younger generation who never actually watched Conan O'Brien's Tonight Show will bore future generations by talking about what a great show it was - much like people of my generation who never actually bought Spy magazine continue to bore today's younger generation by talking about what a great magazine it was.

wiilliiaamm
wiilliiaamm (#225)

its the same crowd that never actually liked Sonic Youth but goes on and on about what a seminal rock blah blah blah.

Onjay
Onjay (#2,679)

...or the 14 million boomers who were at Woodstock...

barnhouse
barnhouse (#1,326)

Did anyone ever figure out who Michèle Bennet was?? She was my favorite.

brent_cox
brent_cox (#40)

And who can forget those George Lois covers?

Jeff Carpenter
Jeff Carpenter (#3,752)

Great. Now I somehow know LESS about Spy then when I entered this post. Thanks a lot!

Sakurambobomb
Sakurambobomb (#1,722)

I have a box of Spys in a box in my closet. I plan to retire on their value in a few years!

My Number Is My Address

I have a couple of duplicates that will be sending my kids to Space Harvard!

Pop Socket
Pop Socket (#187)

If there were no Spy there would be no snark. Without snark there would have been no Suck.com. Without Suck.com there would have been no {insert favorite part of internet here}.

belltolls
belltolls (#184)

I there were no Private Eye there would not have been SPY.

belltolls
belltolls (#184)

If...nevermind.

MisterHippity

In all seriousness: It's nice that the covers are now online, but when will somebody post an archive of the actual articles?

I'd love to be able to re-read, for example, Joe Queenan's "Admit it! It Sucks! Part 1: Jazz" (one of the funniest things I ever read).

LondonLee
LondonLee (#922)

Not full articles, but lots to enjoy here: http://fawny.org/spy/home.html

I have a few old issues and it staggers me that they put it together pre-internet and mostly pre-desktop publishing. I was working as a designer in the 80s and I remember how time-consuming it was just to put a damn brochure together, but that fucker was dense. Modern magazines just wouldn't look the same without it.

(Sorry, was that too earnest?)

MisterHippity

That's a pretty cool site.

I like this note on his homepage, which reinforces the problem I described above:

"Need a copy of an article?

If you've ever written me to request that I hunt through my pile o' Spy to find an article for you, then copy it and mail it your way, be advised that I won't be doing so even if I told you I would."

barnhouse
barnhouse (#1,326)

Nope. Just accurate.

queensissy
queensissy (#1,783)

I would love that. I am dying to re-read the food review of premium wet dog food. The reviewer actually ate all of the dog food he reviewed, and it was disgusting. I think this was the Teri Garr retro '70s cover issue. This was when people still thought retro '70s was a joke. God, I am old.

Pop Socket
Pop Socket (#187)

Jay Leno was on two different covers unironically. How the mighty sell out.

beatrixkiddo
beatrixkiddo (#2,414)

I grew up reading Spy magazines my dad left lying around. A weird thing to have shaping your world view as a 9 year old. Still I'm glad it was that and not like, the bible or something.

ejcsanfran
ejcsanfran (#489)

I can still quote verbatim some of my favorite lines from Spy. Does that make me old and sad? Old and too-cool-for-school? Or just old?

brent_cox
brent_cox (#40)

"thick-fingered vulgarian"

ejcsanfran
ejcsanfran (#489)

I still prefer "Queens-born casino operator." Though all-time best was "elderly gossip stenographer Liz Smith."

barnhouse
barnhouse (#1,326)

"short-fingered," no?

cinetrix
cinetrix (#47)

Bosomy dirty-book writer Shirley Lord!

queensissy
queensissy (#1,783)

Yes, "short-fingered." It came off the tongue more poetically than "Lynn Swann."

brent_cox
brent_cox (#40)

Yes, "short-fingered". Curse my thick-fingered memory.

Trevor Jackson
Trevor Jackson (#1,792)

I remember that Very Special Issue of Spy when Mr. Carlson touched Dudley.

devaluingmyfame

God, you got me, I was actually expecting a servicey rundown. I'm so millennial!

Multiphasic
Multiphasic (#411)

If you fed Spy after midnight, it turned into Sassy. If you fed it mescaline after midnight, it turned into Raygun.

mrschem
mrschem (#1,757)

Jeeeeezus. Raygun? Had completely forgot them.

Multiphasic
Multiphasic (#411)

Yeah, that's sort of my equivalent of everyone else's Spy reminiscences; my big sister bequeathed me a stack Raygun when I was 13, and even at that point I remember thinking, Jesus fucking Christ who gave these people a magazine? Long story short, 17 years later, I read the Awl.

Lindsay Robertson

Hahaha, Raygun. Raygun! Raygun: "I get it, but why?"

bassknives
bassknives (#2,903)

Can you get your Dad to explain National Lampoon next?

Krugmanic Depressive

This post makes me nostalgic for Balk's News of the Day wrapups from Awl 0.1. Those were the days.

katiebakes
katiebakes (#32)

Those wrapups were gunned down shortly after leaving an Annie Leibovitz photo sesh.

MisterHippity

That reminds me: Whatever became of the "Shift Memo"?

hazmathilda
hazmathilda (#839)

and the emails!

belltolls
belltolls (#184)

I saw Tama Janowitz and the time warp actually knocked me down.

mrschem
mrschem (#1,757)

Also, I really miss 'Separated at Birth.'

shostakobitch
shostakobitch (#1,692)

Do you remember when "Vice" was a magazine?

sailor
sailor (#396)

Immersing yourself in Spy back then was like kissing the sun.

Did it a few times and now remember nothing.

Drew Robertson
Drew Robertson (#3,552)

I have a stack of SPYs in my closet. They're for sale at a price only slightly higher than that for my soul.

ericspiegelman
ericspiegelman (#3,421)

Spy invented the thing where you compare one thing to another thing and say doesn't this thing look like this other thing they must be the same thing.

Schnormal
Schnormal (#1,864)

I also have a giant stash in my closet, including the replacement issue for the one my stoner roommate defiled. He had borrowed and then immediately lost the one with Chevy Chase on the cover, the one that had the "irony" article. I found it two months later in his room, under a pile of filth. Boy, I really "gave it to him."

mcbeachy
mcbeachy (#548)

<---Actually had her picture in Spy magazine! Did I save that issue? Yes!

KarenUhOh
KarenUhOh (#19)

I really read it, though, for the pictures.

Flaneur
Flaneur (#998)

I just threw away all of my issues of Spy a few weeks ago. I probably should have gone to the trouble of selling them on eBay, but eh. I do wish I'd saved "Colleges of the Dumb Rich," at least. Years after reading that I met a guy who went to Rollins, and I delighted in his actual dumb richness.

jmh
jmh (#3,828)

"Washington, D.C. is populated by former student government presidents driving Honda Civics."
-- from the issue with Ted Kennedy being doused with a bucket of water.

joeclark
joeclark (#651)

I trust you all realize I am the writer of Ten Years Ago in Spy?

The world is smaller than you think even if you think it is already pretty small and you ran into it just the other day at Zabar's.

Incidentally, I still need certain back issues.

barnhouse
barnhouse (#1,326)

omg that is AWESOME. But I'm not letting go of my back issues ... well I might, if you will tell me who Michèle Bennet is.

Vaquero
Vaquero (#315)

I had a poem printed in the letter section of Spy. It began: "I dreamed I was fucking Bill Clinton...." Ahhh. Fun times.

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