Posts Tagged: McDonald’s

Matter Familiar

"McDonald’s Corp. is hoping a new marketing campaign can add some much-needed flavor to its business. Facing sagging profits, the fast food giant plans to launch a new advertising campaign starting early next year with the slogan “Lovin’ Beats Hatin’” — which aims to spread happiness in the face of Internet hate, said people familiar with the matter."


Ineffable Sadness Of Life In These United States Finds Expression In Form Of Local Texas News Story About Proper Attire For McDonald's Diners

Somehow it is not even Friday yet.


Massachusetts McDonald's Makes News

"A McDonald's job listing for a cashier in Massachusetts demands a bachelor's degree and two years experience. Previously, only people in managerial or corporate positions needed that kind of degree, further showing how bad the unemployment situation is for college graduates."


Evil Hamburger Clown Giving British Kids Books Instead Of Toys

"A little portion of literacy is set to be served up alongside the cheeseburgers and fries at McDonald's after the fast food chain committed to giving away 15 million books with its Happy Meals over the next two years [...] McDonald's has now committed to a new, long-term campaign backed by the National Literacy Trust." —The cheap plastic toys in Happy Meals have been the targets of bans in San Francisco. McDonald's stores in Britain are getting ahead by replacing the toys with cheap books.


Justin Bieber Makes McDonald's Commercial Look Like Pure, Undiluted Hip-Hop

Above, Justin Bieber in a radio station studio, rapping over the beat Bad Boy Records producer Nashiem Myrick made for the Notorious B.I.G.'s 1995 classic "Who Shot Ya."


McDonald's Denies, Confirms It'll Drop Health Insurance for 30,000 Workers

Fast food may not be heroin (oy!) but working in fast food sure will screw you up if you ever require basic medical treatment. Now McDonald's says it "won't" drop its meager health insurance for 30,000 hourly workers but it also then said that probably "we're going to have to look for alternatives."


Plastic German Pigs Say The Darndest Things

A couple in Kirkland, WA, claims that a Shrek promotional toy from McDonald's has taught their two-year-old son Tyler to say a very bad word. (The word, which the reporter in this story can only say "appears to be a slang term for the female anatomy, followed by the word 'pork,'" is "pussy.") Is it actually what one of these Teutonic swines is uttering? Judge for yourself here. Depending on your perspective, this is either further evidence that McDonald's should stop luring children with toys or yet another example of how Americans who want to get on TV simply need to go to the local news with [...]


Toward a Resolution of the Moral Quandary of Eating on the Subway

People drop things on the Internet and run all the time. So we have to ask. In this edition, writer and Ridgewood resident Brendan O’Connor tells us more about two guys having dinner—at the dinner table—on the subway.

Well that's something you don't see every day

— Brendan O'Connor (@_grendan) October 15, 2014

Brendan! So what happened here?

OK! So. I was taking the M train from Brooklyn to Manhattan. Despite its problematic schedule, the M train is my favorite because in Brooklyn and Queens it runs above ground. I am young enough in the game for this to still be magical [...]


Why Isn't YOUR $5M Penthouse Selling?

"McDonald’s delivery trucks are driving Tribeca residents nuts — and maybe even making it tough to sell a $5.4 million penthouse next door, neighbors say."


Burger King Twitter Outrage Caps 60 Years Of Awful Burger King Commercials

As you may have seen on Twitter yesterday, Burger King was either sold to McDonald's or taken over by crazy people. Both would be an improvement, as Burger King has a reputation as "the fast food that even fast-food lovers don't like at all." There has always been something off about this hamburger franchise business, especially the marketing. That's why cynical people looked at the supposed hacking of @BurgerKing and figured it was just another desperate try to get anyone to care about the perennial No. 2 hamburger brand.


McDonald's Around The World Disturbingly Appealing

"Featuring a pork patty marinated in Teriyaki sauce and smothered in peppers, the Samurai Pork burger is McDonald's attempt to put a Thai twist on the classic Big Mac, although the fast food giant may be a little off the geographical mark on this one. As one customer asks, "Why does it have a Japanese name when I'm in Thailand?" —I hate to say it, but pretty much all of these international McDonald's menu items seem appealing to me. Related: I will die soon.


A Conspiracy of Hogs: The McRib as Arbitrage

One of McDonald’s most divisive products, the McRib, made its return last week. For three decades, the sandwich has come in and out of existence, popping up in certain regional markets for short promotions, then retreating underground to its porky lair—only to be revived once again for reasons never made entirely clear. Each time it rolls out nationwide, people must again consider this strange and elusive product, whose unique form sets it deep in the Uncanny Valley—and exactly why its existence is so fleeting.

The McRib was introduced in 1982—1981 according to some sources—and was created by McDonald’s former executive chef Rene Arend, the same man who invented the Chicken [...]


Enjoy That Cheeseburger, Because It Could Be Your Last

Above, a new pro-vegetarian spot from the Physicians Committee for Responsible Medicine that's making explicit the link between fast-food consumption and heart disease. Like, really explicit: The corpse at the center the ad died gettin' his burger on, as evidenced by the Big Mac Of Death that remains in his hand while a woman weeps over his lifeless body.


Ronald McDonald Will Fight The Good Fight Until Long After We're All Dead From Heart Disease

"He is a force for good. He communicates effectively with children and families around balanced, active lifestyles. He does not hawk food." —McDonald's CEO Jim Skinner, when asked if the fast-food chain's made-up mascot Ronald McDonald would be forced to hang up his really big shoes anytime soon. An advocacy group has levied criticisms that the friendly redhead "is a pied piper drawing youngsters all over the world to food that is high in fat, sodium and calories" — the burger equivalent of the Marlboro Man and Joe Camel — and that he, to borrow a phrase, deserves a break. Forever!


Mangled Clown Corpse Tweets

"'Selfies…here I come!' the company quoted Ronald McDonald as saying in its announcement on Wednesday. Mr. McDonald won’t get his own Twitter handle, but the company will post comments attributed to him using the hashtag #RonaldMcDonald." — The fresh visage of Ronald McDonald, all but buried in recent years as McDonald's seemingly realized that modern children cannot be reliably plied into gorging themselves on fried slivers of potatoes and industrial-grade beef patties assembled by workers so underpaid that the company itself has suggested that they get a second job by a weird, creepy clown, proves that no #brand can resist the lure of Twitter, even dead ones.


Our McWorld Can Guest-Star Japan's Amazing Dancing McCrew

New McDonald's commercials in Japan are actually selling the idea of working at McDonald's, not eating there. They are also endlessly watchable. If only there were some wonderful place we could see the Dancing McCrew happening live in New York City.


We Must Build An Enormous McWorld In Times Square, A Xanadu Representing A McDonald's From Every Nation

Artist's Rendering.

The first time I wrote a letter to the president of McDonald's it was about breakfast. I'm not a huge fan of most of the lunch and dinner options at McDonald's but I love Sausage Egg & Cheese McMuffins and I love hash browns. I have gone into that McDonald's in Union Square right around when they close down breakfast and put in low-ball bids on the whole remaining hash brown rack. "What do you got left hash browns-wise? Ten? Twelve? I'll give you five bucks for the lot." It's a great hangover remedy. Giant Coke, tons of ice, bag of hash browns. Why can't they [...]


20th Century Fox Co-ops NASA's Cassini Probe In Brilliant Marketing Strategy For "Prometheus"

If you thought the "Happy Birthday David" short was an ingenious bit of marketing for Ridley Scott's upcoming Prometheus, wait til you see this.


McDonald's Improves Job Picture, Future Sales of Insulin

Perhaps hoping to disprove the economic axiom that we cannot make a living by selling each other hamburgers, McDonald's will today add fuel to the nascent recovery by hiring 50,000 new workers nationwide. How is that possible? Maybe because the chain is the only place people can afford to eat at anymore. In any event, "The new openings are available across 14,000 restaurants and include crew and management positions, part-time and full-time jobs. The average starting wage is $8 an hour, a McDonald's (MCD, Fortune 500) spokeswoman said." Welcome to the new McConomy!


Before You Eat That McNugget, Why Not Use It To Copy The Comics Section?

Someone compared the Chicken McNuggets produced by domestic McDonald's to those sold on Knifecrime Island, and congratulations, America: "McNuggets made in U.S. stores are higher in fat and calories and contain the chemicals tBHQ, tertiary butylhydroquinone, a petroleum-based product, and dimethylpolysiloxane, an anti-foaming agent used in cosmetics and even Silly Putty." But don't worry: "The use of tertiary butylhydroquinone in the fast-food chain's fried chicken pieces meets Chinese food safety standards, McDonald's unit in the nation said in an e-mailed statement." Even though the chemical is toxic to "some extent," according to a Chinese nutritionist! Get me a 20-piece, please?