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Posts tagged as FRISKIES

Friskies Exec Insanely Explains Their Insane Ads

You are going to need to get a load of this: an explanation of the infamous Friskies 'Adventureland' commercial. "Feeding wet," as [Susan] Schlueter calls it, can for some owners be a highly ritualized and intimate pet interaction. The pop of the can primes kitty for excitement. The scents that escape set feline nostrils aflutter. This is a time for cats and owners to bond over a heap of moist, processed meat. And, according to Schlueter, many owners like to imagine what their cats are feeling and thinking during these moments of culinary ecstasy.... Schlueter says the target is 'owners who are very involved with their cats, and have a deep relationship with their cats. These are owners who love to get inside and experience the magical world their cats experience.'" That's weird, because I am that sad freak who wants to experience the magical cat world with my cat, and that is why I feed him a decent cat food!

Liveblogging the Friskies "Adventureland" Commercial


0:01 OK this is
0:02 reasonable enough.
0:03 This looks
0:04 familiar.
0:05 Wait those streamer things
0:06 kind of remind me of a
0:07 Pantene ad. Like illustrating
0:08 the magic of hair chemicals/cat food.
0:09 Now this is like The Lion, The Witch and
0:10 The
0:11 Wardrobe,
0:12 where a weird mirror
0:13 floating in space
0:14 equals wardrobe.
0:15 OK this is just UNFAIR.
0:16 NO CAT
0:17 experiences this kind of
0:18 ecstasy not even
0:19 on CATNIP. The
0:20 animation is atrocious. Those
0:21 turkeys are like something
0:22 from a computer game from 1997. Nanosaur!
0:23 What are the turkeys so
0:24 happy about? He is going to eat
0:25 them! This singing is like
0:26 a backing track on that sellout
0:27 Liz Phair album.
0:28 Don't fall off the
0:29 cliff!!!!!!!! Damn, cats are agile.
0:30 Is that a litter? As in the thing
0:31 that someone rich sits in while minions
0:32 carry it and walk? Oh no, it's a boat.
0:33 Cats hate water! Thank god for pirate ships!
0:34 The cat is meowing as if to say
0:35 "Where the fuck am I?!?!? I want to
0:36 go hooooooooooooooome.
0:37 REOW."
0:38 OK safely in pirate ship.
0:39 Failing to catch any fish because fish are computer-animated.
0:40 Not actually looking directly at fish
0:41 because fish have been fake CG'd into this
0:42 lucy-in-the-sky-with-fishes world.
0:43 Oh yeah,
0:44 OF COURSE SOME RARE ENDANGERED
0:45 PHEASANTS ARE GOING TO ROLL DOWN
0:46 A RED CARPET FOR YOU. OBVIOUSLY.
0:47 (THEY MIGHT JUST BE TURKEYS.)
0:48 Okay now there's an entire drum circle
0:49 of prey.
0:50 Oh but
0:51 maybe they are dancing in a farewell
0:52 like get the fuck out of here
0:53 don't eat us! We'll be nice to you if you
0:54 don't eat us!
0:55 There he/she goes. Wait did he just
0:56 come out of the washing machine?
0:57 Yes the reality is that you are just
0:58 eating 99-cent horse meat.
0:59 SORRY ABOUT THAT,
0:60 MEOWIEKINS. READ MORE