Posts tagged as CBS
Tiger Woods at the Masters Bigger Than Iraq Invasion and American Christmas
Tom Scocca: What is a "media event"? READ MORE
Dan Rather's Lawsuit Against CBS Tossed
A New York Supreme Court appeals panel has dismissed Dan Rather's $70 million breach-of-contract lawsuit against CBS. The court found his argument that "he could have had more remunerative employment than that which he ultimately obtained at HDNet is unavailing," but, c'mon, the guy works for HDNet. You'd think the facts speak for themselves there.
CBS Is Willing To Work With You On Super Bowl Ad Costs
Want to advertise on this year's Super Bowl but not sure if you can afford it? Why not make an offer to CBS and see if they bite? Ad Age reports that, rather than setting a fixed rate, "the network's ad-sales staff has instead told buyers it's willing to create customized ad packages around the event, then work together to determine a value." Which is good news for us: We're looking to do a 30-second spot where the cat jumps up and down on my keyboard while a scantily-clad Choire explains our editorial vision, set to the music of Pill's "Trap Goin' Ham." We're willing to pay upwards of forty dollars. Does that work for you, CBS?
Hulu Is Largely Unnavigable Anyway
What does yesterday's announcement that Disney would become a full equity partner in Hulu mean for CBS, which is now the only major network not to stream its shows on the video portal? Nothing: Old people don't watch TV on the computer.
