“Mobile visitors don’t recirculate: they don’t go from one story on to another within the same site. Instead, they trust the stream more than they trust the site to guide them to what’s next.
Landing pages and recirculation are the two principal tools of curation for media companies and on mobile they are now vestigial appendages. It is Facebook that curates and distributes. They own the relationship with the user, decide what content the user sees and how many see it.”
— There are any number of reasons for why the Internet is increasingly terrible, but here are the reasons for why it’s going to get even worse. Unrelated: If you are looking for someone who can write quickly about anything untethered to context please get in touch.