Nasty Australian Yeast Pate Searches For Less Stupid Name @12:20 PM
Kraft's Vegemite iSnack debacle has resulted in the company's decision to withdraw the name—but not the horrific product—and hold yet another competition to choose a moniker. While suspicious minds are already suggesting that "Kraft deliberately chose an utterly rubbish name to provoke outrage and great exposure for the new spread," the company has denied that rumor, claiming that they really are just that stupid. Relatedly, here's a look at some other iconic Australian brands receiving similar treatment. 6
Nasty Australian Yeast Pate Draws Fire For Stupid Name @3:05 PM
Australians are up in arms over the branding of a new version of the country's national snack, Vegemite—a disgusting spread made from the carcasses of diseased koalas. (Kidding! It's made from yeast extract, which is somehow actually much less appealing.) Kraft brought out a variety of Vegemite that contains cream cheese, which was not a big deal because clearly they'll eat anything over there on Prison Island. No, the real trouble came when the company attempted to "crowdsource" the name of the new concoction (as had been done with the original spread back in 1920). READ MORE 34
