"The main thing about money, Bud, is that it makes you do things you don't want to do." READ MORE

Last week, I looked at the grotesque dominance of Apple product placement in TV and film. Now let's take a look at the most noteworthy Apple product placements of all time. READ MORE

Avatar is in contention for an Oscar because it dominated its field, both technologically and financially. But another cinematic player was even more dominant last year: Apple. In the 44 films in 2009 that topped the box office for at least one weekend, an Apple logo or device could be seen in at least 18 of them. (That's almost 41%.) In some, Apple products even eclipsed their human scene partners. This high appearance rate does not include the heap of mass-market films from 2009 that did not own a weekend but also featured Apple product placement. READ MORE