So Gawker publishes the pictures of the crazed contractors over at the US Embassy in Afghanistan. What do you do if you're a major TV network, and want to cover it? If you're MSNBC, you have on a staffer from former MSNBC honcho and current "contributor" Dan Abrams' new website to discuss it. It makes sense, if you think about it! One thing Gawker has never done is hire the sort of PR people that The Daily Beast and other websites have, people who basically handle TV bookings. Some websites just have that whole thing built right in though. Genius! 9