There are only 16,777,216 colors that can be represented on the web (under our current system). The Tumblr that celebrates them, Pretty Colors, has posted 1077 of those colors since January. That means this Tumblr can only exist (if it continues posting at the same rate) for another 10,433 years before it runs out of colors. If my math is right. Which it may not be. But it'll have run out of "pretty" colors long before then, most likely. How many of the colors that can exist online can also be considered pretty, even with an open mind? I'd give that Tumblr about another 3000 years. I look forward to my avatar-archive enjoying its grand conclusion.

MC Serch was right. It was a white guy that started all that. And that white guy's name was... Felix Unger! Scientific American reports on a recent study asserting that the metaphorical association of white with "good" and black with "bad" has at its roots the human desire for cleanliness: "The colors white and black have carried layers of moral meaning since long before Americans' infatuation with cowboys and automobiles. Indeed, some scientists believe that our conception of blackness and sin may be entangled with a fundamental and ancient fear of dirt and contagion that remains deeply wired in our neurons today." READ MORE