This is the New Republic's ad strategy from 1940. I wonder which Supreme Court justices were readers! I hope it was that dreamy and probably gay Frank Murphy, then just-confirmed!
Adjusted for inflation, by the way, $5 a year is $82.92 in 2013 money. Not terrible news: then it really was a weekly, and now it's 20 issues a year, for a subscription price of $34.97.
40 East 49th Street is 425 Madison Avenue, built in 1927. It has a lot of doctors and dentists, and it's where I get my eye exams. Also there's a Starbucks, go figure.
The great menace in headlines in 2011 was that either every headline was "11 Ways to X" or that it was "Y Happens to Z [SLIDESHOW]." You know, whatever our pals at Business Insider and Huffington Post's Celebrity Sideboob's page were doing. Well, guess what, we all got used to it, and now it barely registers as tacky or grabby, except when it's over the top. Sure: promise me 11 things, I will at least read three of them. Fair's fair.
The menace before that was the "How" headline, which is so hard to avoid. "How X Became Y." "How Apple Something Something'd." "How Your Mom Became Your Dad." That [...]
Another day, another newspaper bankruptcy. This time it was the Journal Register national chain, home to eighteen small dailies including the New Haven Register, and now operating under the seemingly sexier-sounding name of Digital First Media. That rechristening had been trumpeted as more than mere window-dressing—Digital First Media’s senior executives publicly embraced the Internet as the future of journalism, boasting of not only their "digital DNA," but also their determination to “stop listening to newspaper people” and their stuck-in-the-past, ink-stained thinking. Don’t panic over vanishing print ad revenue, Digital First chief executive John Paton insisted last September: If you stack them high enough, “Digital dimes can replace Print [...]
Last night, Gawker Media held its first real company-wide meeting at the Crosby Hotel screening room, down in the hotel's swank basement. Honcho Nick Denton gave a speech from the stage—just like a real grown-up company, and also totally not.
"His pep talk amounted to showing a chart of upward linear growth and telling us it wasn't good enough," said one employee. "But what do you expect from Nick—is he going to go around and rub everybody's shoulders?"
No. He is not. Denton should feel good that he came off as a real hardass. Everyone knows where they stand now: grow (more!) or get out. And another principle he [...]
At my first session at the fifth National Conference for Media Reform in Boston, at a panel called “Wikileaks, Journalism and Modern-Day Muckraking,” I sat next to a man who regaled me at length with how he had learned to find the real news from Libya via a Toronto professor’s blog. Later, as NCMR volunteers walked around the room collecting questions for the panelists on three-by-five cards, I watched him filling up most of his card. He carefully block-printed a preamble and two-pronged question, the first part of which was, “IS RESISTANCE FUTILE?”
Well, no. Based on all of the projects and innovation I learned about at the [...]