futility
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The Loneliest Crusade

How is one woman's boycott against Amazon, a response to the company's ongoing campaign to make life miserable for the mega-publisher Hachette and its authors, going? "I’m convinced that Amazon will not make any effort to regain me since they can rely on getting me back due to the magnetism of their efficiency and their massive stock of everything," she wrote. "So, feeling as isolated as I do in my feeble protest, I believe I’ll call it quits soon if there is no prospect of it making a difference to anyone."

But Ardelle—can I call you Ardelle?—are you sure you want to give up so easily? What if [...]