The Way It Should Be

"I grew up in the days when blue meant Salt & Vinegar and green meant Cheese & Onion, so I am as frustrated as anybody by the confusing crisp shelves. We’ve seen more and more customers bringing up their own frustrations about crisp packet colours in the past few months, from letters to Tayto to endless of conversations on Facebook and Twitter. We know it’s a real issue with the public. Customers instantly identify snack flavours by colour so why confuse shoppers by putting Cheese & Onion in blue packets and Salt & Vinegar in green packets? With our petition we hope to standardise packaging across the market to the way it should be."
—Amen, brother. Amen.