When South Africa hosted the World Cup, the European Press was filled with denunciations of this choice, because surely “a developing nation” wouldn’t have the wherewithal to host an event of such status and magnitude. What does the thirty-four-minute blackout—caused by too much electricity—say about this country? Have we overdeveloped or are we actually undeveloping? Are we the player, so pumped up on steroids that we can barely squeeze out of their jerseys or are we the player so decimated by repeated blows to the head, we need help remembering the names of our family? We’re both: two Americas defined by structural inequality and the withering of the idea that this could be one indivisible country with collective, common interests.
If there was one commercial in the swamp of Madison Avenue goop, that actually had an unintentional ring of truth, it was the ad for CBS’s sitcom 2 Broke Girls. The show is about two young waitresses, the whip-smart Kat Dennings and Beth Behrs, as they struggle through the Great Recession in Brooklyn. The ad had Dennings and Behr strip and pole-dance while the phrase 2 Broke Girls flashed in neon over their heads. This is neoliberal America in nutshell: a place where there are those who strip and those who watch; those who serve and those who get served.#