Monday, July 9th, 2012

Women: Always Gabbing About Dating, Updating Facebook

"The campaign strategy, which reaches consumers on other devices, includes a Web site where women can learn more about the wines, watch short videos, and play a question game called Chill Chatter. The game is meant to 'inspire juicy conversation' with questions like, 'Would you rather be overweight and pretty or skinny and ugly?' The videos show 20-something women sitting on a rooftop, talking about dating and updating their Facebook statuses and, of course, drinking wine."
—Ladies, are you actually this stupid? Tell us in the comments! Also, where do you weigh in on the fat/pretty-thin/ugly thing?

12 Comments / Post A Comment

jfruh (#713)

"Would you rather be a beautiful disembodied head in a jar, driven mad by isolation, or a knockout body with a neck that ended in a grotesque, bloody stump, shambling about like a grotesque parody of life?"

atipofthehat (#797)



Is that you?

Come back to the Hairpin, we miss you!

jfruh (#713)

@atipofthehat I am taking this as the kindest of compliments

Bittersweet (#765)

@atipofthehat Needs more dolls and spiders.

@Bittersweet My headless and/or bodyless self is drinking cheap wine and toasting you out of a doll head wine glass (

ejcsanfran (#489)

Overweight and pretty? As if.

jolie (#16)


City_Dater (#2,500)


The Riunite people called; they love the concept but find your language a little troubling.

hazmathilda (#839)

I liked this game way better when it was on every page of the Delia*s catalogue

Tulletilsynet (#333)

The link to the "Women Drinking Alone and Updating Facebook" tag is not working properly.

lawyergay (#220)

If I had just glanced at the Chill Chatter coloration and design, I would have assumed it was some kind of maxi-pad support community.

Kitekatzee (#210,329)

smells like Girl Talk Jenga

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