What a World Whale Spouts Magical Rainbow From Blowhole by Dave Bry June 21, 2012 A humpback whale off the coast of Nova Scotia is magic. Or… This is a new, CGI viral ad campaign from General Mills, who are bringing back their “swirled whale marshmallows” gimmick from the ’80s. facebook twitter google+ pinterest email Dave Bry lives in New York with his wife and kid. His is the author of Public Apology. Read more by Dave Bry on The Awl Expect4DogPicklesPharmacy Advertising lucky charms rainbows Video Whales From The Web Schooled Teach and Frisk listicles with little commentary Synonyms for the Current Economy, Ranked surreal estate The Lease Busters long conversations Patrolling the Queer Craigslist Culture (and TV) Valet, "Nature" Guides How To Do Your Taxes the parent rap The Toys You Won't Buy Culture (and TV) Ratatat, "Cream on Chrome"