"According to Don Ambrose, a Rider University professor who studies creative intelligence, incubation is most effective when it involves exposing the mind to entirely novel information rather than just relieving mental pressure. This encourages creative association, the mashing together of seemingly unrelated concepts — a key step in the creative process…. A random scrap of information can trigger just the right conceptual collision. It’s hard to know which scrap might do the trick, but that’s the beauty of social networks — they constantly produce potential sparks, for free."
—Wired's Brendan Koerner tries to convince you that you are not wasting your time when you mess around on Facebook and Twitter. Or The Awl, for that matter!
Well, I feel better now.
Someone please send that to Douglas Rushkoff and that smug Park Slope mom from that "Frontline" a couple of weeks ago. (http://bit.ly/c3v07x)
Thank fucking God.
What?
Let's see: A scrap of yellowed paper. A pint bottle of gin. A video of a kitten in a basket. LOL! A picture of someone's feet. An Oreo. The file you are trying to download no longer exists. Would you like to turn your old jewelry and gold into cash? Buy Hydrocodone, Codeine, Phentermin, Vicodin Direct, 30 day supply with overnight delivery. Nutty Jokes is now following you on Twitter. I don't get it. What am I doing wrong?
There's something called "talent", which gets bandied about.
The Awl: check. Naps: check. Facebook: zzz zzz zzz.
Apparently nothing! I loved that.
Exactly! I'm demanding a 10% pay increase for my awl commenting.
Rider is the Denny's of colleges.
Ouch. Denny's is suing.