Bloomberg's Jeremy Gerard, looking at the difficult economics of staging a successful Broadway play, wonders why it costs so much to put on a show. Neil Simon-favored producer Emanuel Azenberg explains it all for you:
"Over the last 25 years, all the costs have spiraled with no constraints," Azenberg told me. The physical production, he said, "cost $100,000 then; it will cost $500,000 now."So it's true! Labor unions and expensive sets are killing Broadway! Anything else that's changed in the last 25 years? Well, the average ticket price in 1984 was $29.06. Last week, it was $69.05 (for your basic back-of-the-theater knee-shredder; the average price of a top ticket was $236.50). But, you know, Joe Mantello and those anonymous stagehands gotta eat. Let's blame it on them."The director's fee was $25,000 then," he continued. "It will be $100,000 now. An ad in the Times was $20,000 then; it's $110,000 now. With payments to the pension fund and health plans, the cost of union labor today is $100 an hour."

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